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Pay more, fly better
November 4, 1996: 9:02 p.m. ET

United airlines links upgrades to ticket revenue instead of miles flown
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NEW YORK (CNNfn) - United Airlines announced Monday changes to its frequent flier program, Mileage Plus, which would affect the way members earn and redeem miles.
     The changes, to take place over the next few years, will restructure its upgrade policy to link it to ticket revenue rather than to miles flown.
     The changes will allow passengers paying full fare to receive higher priority in obtaining upgrades beginning Jan. 1, 1998, United said.
     In addition, passengers using United's Saver awards will need to book at least 14 days in advance and stay over on a Saturday evening, putting these awards in line with a discount ticket, United said. Saver awards require fewer miles than Premium awards.
     The first set of changes on Jan. 1, 1997, will allow miles earned on United Airlines' new marketing alliance partners to count towards United's program.
     These partner airlines include Lufthansa, Air Canada, SAS, and Thai International Airways.
     United said the number of miles needed to achieve upgrades and free trips will not change under the revised plan.
     "We want to remain the number one frequent flier program," said Michael Howe, Director marketing communications for United Airlines.
     "In order for us to achieve that success, we must continually create strong programs and awards that benefit our members, while maintaining economic viability today and tomorrow." Back to top

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