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News > Technology
iMac selling like hot cakes
September 2, 1998: 10:31 a.m. ET

Apple says it can't keep up with demand for its new desktop computer
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NEW YORK (CNNfn) - Despite its best production efforts, Apple Computer says it can't keep up with demand for the new iMac desktop computers, which are flying off shelves at home and abroad.
     At a publishing conference Tuesday, Apple's interim chief executive Steve Jobs said sales of the iMac have been "phenomenal," adding the computer already is sold out for the quarter in Japan after going on sale there last weekend.
     "We have had a phenomenal response to this product," Jobs said in his keynote address. "We cannot keep up with demand."
     iMacs reportedly are selling at record- breaking speed at computer retailers across the country, including Comp USA. Response in Asia has been just as strong, despite the region's economic turmoil.
     Without predicting when Apple will catch up with demand, Jobs said the company has been shipping "tens of thousands" of iMacs to retailers every week since it was launched Aug. 15.
     He didn't provide specifics on the company's order backlog.
     Before the iMac's launch, some analysts speculated the computer might be rejected by consumers since it has no floppy disk drive.
     But Jobs contends the feature wasn't offered because it no longer is a necessary component of desktop computing.
     Apple has a history of new product production glitches, including the launch of its Macintosh PowerBook notebooks, which were recalled in 1996.
     Shares of Apple Computer (AAPL) were trading up 1-1/2, more than 4 percent, at 35-5/8 on the Nasdaq early Wednesday .Back to top
     -- from staff and wire reports

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.