Who's who
This "American vs. Foreign car" stuff is pretty complicated these days.
Here's a closer look at who's working in the auto industry, who's getting
the profits and who's collaborating with their market competition:
Where the jobs are
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Nissan Xterra SUV
made in Smyrna, Tennessee
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To cut transportation costs and avoid potential import limitations,
Japanese auto companies have increasingly opened manufacturing and
assembly plants in this country. Honda and Toyota each have about
15,000 autoworkers in their U.S. plants. Nissan, another big Japanese
company, has begun building its pickup trucks and Xterra sport utility in
Smyrna, Tennessee. Among European manufacturers, BMW builds its Z3
sports car and X5 sport utility in Spartanburg, S.C. And Daimler-Benz,
even before its takeover of Chrysler, had begun to make its ML320 sport
utility in Tuscaloosa, Ala.
For their part, Detroit companies long have had plants in Canada,
especially in the nearby province of Ontario. They then began to expand
into Mexico in towns just over the U.S. border. That trend has accelerated
since the ratification of the North America Free Trade Agreement, which
eliminated most trade barriers with Canada and Mexico. New models like
the Chrysler PT Cruiser and the Chevrolet Avalanche pickup/ SUV hybrid
are especially likely to be built in Mexico.
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Jeep Liberty
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It's very nice that Japanese companies hire American workers, critics say,
but when you buy a Honda or Toyota, the profits ultimately go back to
Japan. And as we have mentioned, since the DaimlerChrysler merger,
buying a Jeep, a Dodge minivan, or a Chrysler sedan is sending profits --
if any -- to a corporation headquartered in Stuttgart, Germany. (Seventeen
percent of DaimlerChrysler's stock is still held by "U.S.-identified
shareholders," according to a company spokesperson.).
But in today's global auto industry, this is not a one-way street. Ford and
General Motors long have built and sold cars in Europe, Latin America,
and parts of Asia. But in recent years, they also have begun acquiring
smaller companies. Ford now owns Volvo, Jaguar, and Range Rover. Saab
belongs to General Motors. So those autoworkers in Sweden or Great
Britain are likewise generating profits for far-off corporate
headquarters -- this time in Detroit.
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Ford Escape
made in Kansas City, Mo.
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It may seem odd, but in this new globally interconnected world, joint
agreements among competitors result in the same vehicle being sold with
both Japanese and American brand names, usually with a few cosmetic
tweaks. The small sport utilities Ford Escape and Mazda Tribute offer a
prime example. The two vehicles were engineered together but given
different exterior design. They are both made in Kansas City, Mo. Escape
is selling four times as many as Tribute but both are counted successes.
Ford has an ownership interest in Mazda. Even normally bare-knuckled
antagonists General Motors and Toyota have a cooperative manufacturing
agreement in a plant in Fremont, Calif. This dates back to 1984 when
Toyota wanted to start manufacturing in this country and GM hoped to
learn from Toyota manufacturing methods. Now, both the mechanically
identical Chevrolet Prizm and Toyota Corolla are made there. So if you
want an American brand made by Americans -- but have a sneaking desire
for Toyota's vaunted reliability -- try a Prizm.
NEXT: Where they build them »»
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