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Commentary
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MovieMoney: 'Nemo' finds jackpot
Disney-Pixar animated film poised to be summer's biggest hit after regaining box-office lead.
June 16, 2003: 1:11 PM EDT
By Martin A. Grove, contributing writer

LOS ANGELES - Disney and Pixar Animation Studios' "Finding Nemo" found its way back to first place and looks like it could be the summer's biggest grossing film.

With a 17-day cumulative gross of $192.3 million, "Nemo's" heading for $275 million or more domestically. If it holds as well as its 37 percent drop this weekend, "Nemo" could end up swimming in $300 million area box office waters.

Nothing else in the marketplace looks like it can hit $300 million, including "The Matrix Reloaded" from AOL Time Warner (AOL: Research, Estimates)'s Warner Bros. and Village Roadshow Pictures, which has $257.2 million after four weeks. The early buzz had "Reloaded" cracking $300 million, but insiders are now talking about only $270-280 million.

There's nothing on the horizon generating $300 million projections, although "The Hulk" (June 20) from Vivendi Universal (V: Research, Estimates)'s Universal Pictures and Marvel Enterprises and Warners and Intermedia's "Terminator 3: Rise of the Machines" (July 2) are both widely expected to be blockbusters.

"It puts us in very good company," president Chuck Viane of Disney (DIS: Research, Estimates)'s Buena Vista Distribution said of "Nemo's" return to first place. "We knew we had done it with 'Signs' and then we found out that 'Harry Potter' and the Bond film ('Die Another Day') both had it happen."

Asked about speculation that "Nemo" could be the summer's biggest hit, Viane replied cautiously, "You know, I hear that. We'll let it play out. We really think this picture has fins, if you will, instead of legs. You're looking at a movie that has really got itself into the public consciousness. The matinees are just loaded with families and kids and then the evenings turn very adult, which is a wonderful combination."

None of this weekend's three wide openings gave "Nemo" a run for its money. Moviegoers weren't wild about the animated "Rugrats Go Wild" from Viacom (VIA.B: Research, Estimates)'s Paramount and Nickelodeon Films, which was fourth with $12.5 million.

"It's within the window we were looking at (of) $12-15 million," Paramount distribution president Wayne Lewellen said. "It's on the low side of where we thought it would be. But (it wasn't) that expensive. It's in the mid-$20 millions. We'll be okay with it."

The buddy cop comedy-drama "Hollywood Homicide" starring Harrison Ford and Josh Hartnett from Revolution Studios and Sony (SNE: Research, Estimates)'s Columbia was dead on arrival in fifth place with $11.7 million.

"It's disappointing," Columbia distribution president Rory Bruer said. "We got some good reviews. We had two thumbs up from Ebert and Roeper. The New York Times and Wall Street Journal liked the picture. We're hoping that with so many good reviews (people) will find the film."

The gross-out youth comedy "Dumb & Dumberer: When Harry Met Lloyd" from AOL Time Warner's New Line Cinema grossed only $11.1 million and was sixth with nothing to laugh about. The 1994 original "Dumb & Dumber" starring Jim Carrey and Jeff Daniels opened to $16.3 million and grossed $127.2 million domestically.

Although the car racing action sequel "2 Fast 2 Furious" from Universal nose-dived 62 percent in weekend two to second place with $19.1 million, Universal's Jim Carrey comedy "Bruce Almighty" held well, placing third with $14.2 million.

Universal's two films totaled $33.3 million and had the biggest market share (28 percent) of the $119.3 million key films grossed. Ticket sales slid 26 percent from 2002's $161 million.

Universal should dominate next weekend with its opening at 3,000-plus theaters of Ang Lee's "The Hulk," based on the 1962 Marvel comic book series that spawned the hit TV show (1977-82) starring Lou Ferrigno. "Hulk" should be Universal's third consecutive $50 million-plus opening, something no other studio has ever achieved.  Top of page


-- Martin Grove appears Mondays on CNNfn's "The Biz," which airs at 12:30 p.m., 8 p.m. and 11 p.m., ET.




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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.