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Paris Hilton seeks tiara trademark
Star of 'Simple Life' files trademark application for a logo to use on body oil, calling cards, etc.
August 30, 2004: 12:00 PM EDT

NEW YORK (CNN/Money) - Paris Hilton, known for her forays into amateur home video and her role on the Fox show "Simple Life," apparently is looking to slap her moniker on everything from body oil to rubber stamps to shot glasses.

The proposed Paris Hilton logo.  
The proposed Paris Hilton logo.

The hotel heiress filed a trademark application in late July to register a logo of a tiara with a "P" centered in the middle, the Smoking Gun Web site first reported Friday.

The latest filing came after her father, Richard Hilton, filed an application in May to trademark her name for use on bath gel, body lotion, soap and cosmetics, according to the Smoking Gun Web site.

The logo application, which cost $325 to file, looks to put the logo on audio and visual recordings, eyewear, prepaid calling cards, kitchen utensils, mugs, key chains, soaps, body oils and other goods.

Both the logo application and the name trademark are pending review by the U.S. Patent and Trademark office, according to the Smoking Gun.

Hilton made her reality TV debut with the hit "Simple Life," which aired on Fox. Previous to the show, she received headlines after a sexually explicit home video was released onto the Internet.  Top of page




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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer. Morningstar: © 2018 Morningstar, Inc. All Rights Reserved. Factset: FactSet Research Systems Inc. 2018. All rights reserved. Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor's Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2018 and/or its affiliates.