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Andy Serwer Commentary:
Street Life by Andy Serwer Column archive
Serwer: Two stocks to look at, one to avoid
A general store chain is attractive and wrestling is due for a comeback ... but video games - not!
Market insight from Fortune Editor-at-Large Andy Serwer

NEW YORK (Fortune) - I think the selling may be tailing off now. We've repriced equities around the globe now to 2005 levels. So it's over baby! (Yeah right.)

CASEY'S GENERAL STORE: The pride of Ankeny, Iowa, ticker CASY (Research). There are 1,360 of 'em, mostly in Iowa, Missouri, and Illinois. And you thought that Wal-Mart et al was killing all of these companies. Stock could be active today after company reported strong earnings last night and increased its dividend. Some might worry that Casey's will be under pressure because of high gas prices and a slowing economy, but that's already priced in the stock. Plus I would argue that gas prices may have peaked and this kind of company does well when the economy is tepid. Stock's down some this year. Hey, it's on sale!

WORLD WRESTLING ENTERTAINMENT: This company is still in the soup. WWE just reported that its profit fell 35 percent. (Remember when it had to change its name from WWF, so as not to be confused with the World Wildlife Federation?) Linda McMahon is the CEO here, (not Vince!). Steep drop in TV revenue, and they need new stars. Of course this company was once hot, then not, and now back a bit. Stock (Research) will take a hit perhaps, but I see them coming back. Be interesting to see who the company's new stars will be. Maybe the Dog Whisperer? I wouldn't mess with him.

GAMESTOP: I know what you're thinking, and you're right: A video-game retailer's days must be numbered, right? It must be getting killed by Big Box retailers like Wal-Mart and Best Buy, and/or eventually these games are going to be online Well some folks think otherwise; stock (Research) was raised to ``buy'' from ``neutral'' at UBS AG. (Get this, the company - the pride of Grapevine, Texas - has 4,490 stores globally. Shoot! That's a lot.) Stock has been a monster, up from single digits in '03 to a high of $49 earlier this year. And now? The stock ain't cheap. I'm not saying these stores will go away anytime soon, I just wouldn't want to be there.

Loose Change: Jeff Berg from ICM came by yesterday. Good perspective on Hollywood. Watch out CAA and Willie Morris!... Great news one of Ted's (Turner!) Montana Grills is opening up in my building! Yippee! Buffalo for everyone!... If you call your hedge fund guy on Thursday and you get a sleepy answer, here's why: Robin Hood dinner tonight ....

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