CNNMoney.com
Companies Economy International Corrections Pre-market Trading After-hours Trading Winners/Losers/Actives Bonds Currencies Commodities World Markets Money Magazine Real Estate Taxes Jobs Ask the Expert Money 101 Autos Mutual Funds The Help Desk Loan Center Best Places to Live Ask the Expert Ultimate Guide to Retirement Retirement Calculators Best Funds Best Places to Retire Fortune Brainstorm Tech Apple 2.0 Blog Big Tech Blog Sectors and Stocks Tech Talk Resource Guide Small Business Makeovers Questions & Answers Small Business Video 100 Best Places to Launch FSB 100 Fortune Small Business Fortune 500 Brainstorm Tech Investing Management C-Suite Rankings Main Create Portfolio Edit Portfolio Create Alerts Edit Alerts
Gerri Willis Commentary:
Top Tips by Gerri Willis Column archive

Black Friday shopping strategy

Don't get caught up in the mob of shoppers on one of the busiest shopping days of the year.

By Gerri Willis, CNN

NEW YORK (CNNMoney.com) -- Shoppers ...on your mark. Black Friday is almost here and, this weekend alone, 137 million bargain-hunters are going to be hitting the stores.

If the thought of fighting the mobs of bargain-hunters is already giving you the willies, relax. We're going to tell you the best strategy to shop through the madness.

1: Let your mouse do the work
CNN's Gerri Willis has tips to help you find the best deals during the holiday shopping season (November 22)
Play video

Your first move is to troll the Internet to find the best deals. Some stores are even posting pre-black Friday sales on Thursday. Circuit City (Charts), for example, is putting some specials up on its Web site on Thanksgiving Day.

Check the rumor-mill too. Web sites like blackfriday.gottadeal.com and bfads.net generally preview what retailers are offering. Some Black Friday deals may also be orderable online for pick-up at the store, or for home delivery.

And here are some Web sites to track this year's hottest toys. For the new Playstation 3, check out ps3preorders.com and to track prices for the TMX Elmo toy, check out tmxtracker.com.

2: Don't pay for shipping

If you're paying for shipping, you're missing the boat. 83 percent of retailers are sweetening the pot by offering free shipping. So, take advantage of the goodies.

You can find a list of what shipping deals are out there at cybermonday.com.

3: Keep your guard up

Sometimes Black Friday deals aren't all they're cracked up to be. For example, make sure the rebate date is valid for the day you bought it. You should also find out if there is enough product in stock.

Last year, if you remember, Wal-Mart (Charts) advertised a laptop for $378, but there weren't enough to go around. The result? Shoppers literally fighting each other in the stores.

4: Concoct your shopping strategy

You'll also want to figure out your shopping strategy. It's just impossible to get the absolute best price on everything. Target your money-saving efforts on the most expensive purchases and work your way down to smaller-ticket fare.

Of course, there's power in numbers so team up with some friends so you can tag team for the best deals at the stores. You'll save time AND money.

You will want to leave the kids at home though. Maneuvering a stroller around a bargain-hunting mob is a recipe for disaster.

5: It's not over yet

And finally - just because you've survived Black Friday, for yet another year, the bargain shopping doesn't end. Keep checking the prices of whatever you've bought.

A lot of stores offer price protection guarantee, so you may be entitled to get back some additional money if the seller or a competitor offers a lower price before Christmas.

--------------------------------------------------------------

Gerri's Mailbox: Got questions about your money? We want to hear them! Send e-mails to toptips@cnn.com or click here - each week, we'll answer questions on CNN, Headline News and CNNMoney.com.  Top of page

YOUR E-MAIL ALERTS
Follow the news that matters to you. Create your own alert to be notified on topics you're interested in.

Or, visit Popular Alerts for suggestions.
Manage alerts | What is this?
© 2009 Cable News Network. A Time Warner Company. All Rights Reserved. Terms under which this service is provided to you. Privacy Policy
Copyright © 2009 BigCharts.com Inc. All rights reserved. Please see our Terms of Use.
MarketWatch, the MarketWatch logo, and BigCharts are registered trademarks of MarketWatch, Inc.
Intraday data provided by Interactive Data Real-Time Services and subject to the Terms of Use.
Intraday data is at least 20-minutes delayed. All times are ET.
Historical, current end-of-day data, and splits data provided by Interactive Data Pricing and Reference Data.
Fundamental data provided by Morningstar, Inc..
SEC Filings data provided by Edgar Online Inc..
Earnings data provided by FactSet CallStreet, LLC.