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Dell email said to set new directionPC company, hit by slowing sales, reported to be shifting management, production, distribution models: newspaper.NEW YORK (CNNMoney.com) -- Dell Computers, hit by slowing growth and shake-ups in its executive board, has sent an email to employees that outlines the company's plan for growth, according to a newspaper report Friday. The letter, signed by Michael Dell who recently took the helm of the company replacing CEO Kevin Rollins, said the PC maker will streamline its management structure and use new models for computer production and distribution, the article in the Wall Street Journal said. Significantly, the letter said Dell (Charts, Fortune 500), which achieved industry dominance through direct factory-to-customer sales, would now consider selling indirectly and through retail outlets, the newspaper reported. The company, which competes with Apple (Charts, Fortune 500) and Hewlett-Packard (Charts, Fortune 500), also plans to launch its new Inspiron brand PC models in June and to open factories in India and Brazil in the coming months, the Journal reported. |
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