CBS sells out Super Bowl ads

By Aaron Smith, staff reporter


NEW YORK (CNNMoney.com) -- If you haven't bought a spot for your Super Bowl ad, then you're too late.

CBS (CBS, Fortune 500), the broadcaster for this year's NFL championship, said it has sold out all the spots for the big game, said spokeswoman Shannon Jacobs on Monday.

It took the company several weeks to nail down the last few spots. CBS reported on Jan. 7 that it was 95% sold out.

A 30-second spot sold for up to $3 million apiece, according to CBS. Super Bowl advertisers get charged a premium because so many people watch the game. Last year was a record high for viewer volume, according to The Nielsen Company, with 98.7 million tuning in.

Anheuser-Busch (BUD) is the top advertiser this year, having purchased five minutes worth of ad time.

Other advertisers include PepsiCo's (PEP, Fortune 500) Frito-Lay division, GoDaddy.com, Coca-Cola (KO, Fortune 500), Chrysler, Volkswagen, Kia, the U.S. Census Bureau and Focus on the Family.

The Super Bowl will be played on Sunday, between the Indianapolis Colts and the New Orleans Saints at the recently re-named Sun Life Stadium near Miami. To top of page

Frontline troops push for solar energy
The U.S. Marines are testing renewable energy technologies like solar to reduce costs and casualties associated with fossil fuels. Play
25 Best Places to find rich singles
Looking for Mr. or Ms. Moneybags? Hunt down the perfect mate in these wealthy cities, which are brimming with unattached professionals. More
Fun festivals: Twins to mustard to pirates!
You'll see double in Twinsburg, Ohio, and Ketchup lovers should beware in Middleton, WI. Here's some of the best and strangest town festivals. Play
Index Last Change % Change
Dow 16,974.31 -31.44 -0.18%
Nasdaq 4,549.23 -15.07 -0.33%
S&P 500 1,982.30 -2.75 -0.14%
Treasuries 2.32 0.04 1.71%
Data as of 8:13am ET
Company Price Change % Change
Facebook Inc 75.86 -4.91 -6.08%
Bank of America Corp... 16.99 0.19 1.13%
Apple Inc 107.34 0.60 0.56%
Ford Motor Co 13.91 -0.12 -0.89%
Alcoa Inc 16.27 -0.33 -1.99%
Data as of Oct 29

Sections

Swift pledges to donate all of the proceeds from her new song "Welcome to New York" to the city's public schools. More

Former Microsoft CEO explains why owning a basketball team isn't so different from running tech company. More

Marc Andreessen says venture capital funding is likely to increase as tech startups touch more sectors. More

In cities across the United States, millions of people will be kicked out of their homes this year. Some can't afford their soaring rent, others are getting evicted over minor violations by landlords eager to get higher paying tenants in place. More

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.