CBS sells out Super Bowl ads

By Aaron Smith, staff reporter


NEW YORK (CNNMoney.com) -- If you haven't bought a spot for your Super Bowl ad, then you're too late.

CBS (CBS, Fortune 500), the broadcaster for this year's NFL championship, said it has sold out all the spots for the big game, said spokeswoman Shannon Jacobs on Monday.

It took the company several weeks to nail down the last few spots. CBS reported on Jan. 7 that it was 95% sold out.

A 30-second spot sold for up to $3 million apiece, according to CBS. Super Bowl advertisers get charged a premium because so many people watch the game. Last year was a record high for viewer volume, according to The Nielsen Company, with 98.7 million tuning in.

Anheuser-Busch (BUD) is the top advertiser this year, having purchased five minutes worth of ad time.

Other advertisers include PepsiCo's (PEP, Fortune 500) Frito-Lay division, GoDaddy.com, Coca-Cola (KO, Fortune 500), Chrysler, Volkswagen, Kia, the U.S. Census Bureau and Focus on the Family.

The Super Bowl will be played on Sunday, between the Indianapolis Colts and the New Orleans Saints at the recently re-named Sun Life Stadium near Miami. To top of page

Frontline troops push for solar energy
The U.S. Marines are testing renewable energy technologies like solar to reduce costs and casualties associated with fossil fuels. Play
25 Best Places to find rich singles
Looking for Mr. or Ms. Moneybags? Hunt down the perfect mate in these wealthy cities, which are brimming with unattached professionals. More
Fun festivals: Twins to mustard to pirates!
You'll see double in Twinsburg, Ohio, and Ketchup lovers should beware in Middleton, WI. Here's some of the best and strangest town festivals. Play
Index Last Change % Change
Dow 17,704.42 -14.12 -0.08%
Nasdaq 4,869.58 -6.94 -0.14%
S&P 500 2,059.37 -1.68 -0.08%
Treasuries 2.01 0.09 4.53%
Data as of 3:39pm ET
Company Price Change % Change
Bank of America Corp... 15.44 0.04 0.23%
Apple Inc 124.25 0.87 0.70%
Micron Technology In... 26.69 0.12 0.45%
Intel Corp 30.11 0.22 0.74%
Cisco Systems Inc 27.12 -0.35 -1.26%
Data as of 3:24pm ET
Sponsors

Sections

Lots of attention is paid to college graduation rates of lower-income students, but many middle-class kids don't finish their bachelor's degrees either. More

This credit card has a battery, chip and screen to display a dynamic CVV code. The point? Stopping fraudsters. More

Startup PredictifyMe's groundbreaking technology could help protect against school bombings More

Home price appreciation has been outpacing wage growth in the last two years , which means it's getting harder to afford buying a home. More