Google Buzz slammed by Yahoo and Microsoft

By David Goldman, staff writer


NEW YORK (CNNMoney.com) -- Well, that didn't take long.

Less than an hour after Google (GOOG, Fortune 500) unveiled its new social network, Google Buzz, Yahoo (YHOO, Fortune 500) and Microsoft (MSFT, Fortune 500) took shots at their rival, both claiming that they've been running a similar service for years.

"Busy people don't want another social network, what they want is the convenience of aggregation," Microsoft said in a statement. "We've done that. Hotmail customers have benefited from Microsoft working with Flickr, Facebook, Twitter and 75 other partners since 2008."

Yahoo tweeted a similar gibe.

"Two years after #Yahoo! launched #Buzz, Google follows suit. Check out the original: http://buzz.yahoo.com/"

Ouch.

But even as Yahoo and Microsoft came out swinging Tuesday, neither has quite been able to deliver the knock-out punch: Both have had very limited success so far in the social networking sphere.

Yahoo launched Yahoo Buzz in 2008 as part of Yahoo Updates in an attempt to filter hundreds of social networks through Yahoo Mail, Messenger and Yahoo.com. But the company signaled in December that its social networking experiment wasn't working when it announced it would "deeply integrate" Facebook Connect into Yahoo Updates.

Similarly, Microsoft's Windows Live hasn't exactly taken the world by storm. Microsoft is right in saying the social networks that Google Buzz would integrate with Gmail have been integrated into Hotmail for years.

Google Buzz goes even further and threatens the ground that Facebook walks on. Microsoft made a $240 million investment in Facebook, giving Microsoft a million reasons for wanting to play down Google's new social network.

To be fair, Google has had its share of social network failure as well, with its wildly unpopular Orkut social network.

But a new Google social network that is fully integrated with Gmail, Google, Google Maps and other social networks has the blogosphere intrigued. As Google began to announce it, Google Buzz immediately became the most popular trend on Twitter.

And if Yahoo and Microsoft sound nervous, it's with good reason. Since Google Buzz integrates with Gmail without the need for users to sign up, Google just added 176 million users (according to com Score) to its new social network on Tuesday -- not a bad start. To top of page

Frontline troops push for solar energy
The U.S. Marines are testing renewable energy technologies like solar to reduce costs and casualties associated with fossil fuels. Play
25 Best Places to find rich singles
Looking for Mr. or Ms. Moneybags? Hunt down the perfect mate in these wealthy cities, which are brimming with unattached professionals. More
Fun festivals: Twins to mustard to pirates!
You'll see double in Twinsburg, Ohio, and Ketchup lovers should beware in Middleton, WI. Here's some of the best and strangest town festivals. Play
Index Last Change % Change
Dow 16,979.13 59.54 0.35%
Nasdaq 4,526.48 -1.03 -0.02%
S&P 500 1,986.51 4.91 0.25%
Treasuries 2.44 0.03 1.41%
Data as of 8:41am ET
Company Price Change % Change
Bank of America Corp... 15.52 0.07 0.45%
Apple Inc 100.57 0.04 0.04%
General Electric Co 26.36 0.31 1.19%
Intel Corp 34.50 0.16 0.47%
Staples Inc 11.32 -0.30 -2.62%
Data as of Aug 20

Sections

Russian officials have shut four McDonald's restaurants in Moscow, including the first to open in the city nearly 25 years ago at the end of the Cold War. More

The world is aging rapidly and that's bad news for the global economy, according to a new report by Moody's Investor Service. More

Small business owners say the economy is still their biggest challenge, which keeps them from expanding and hiring, according to a CNNMoney-Manta survey. More

This month, Delaware became the first state to pass a law giving heirs the right to access the online accounts and assets of someone who has passed away. More

Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.