Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

Twitter CEO sells penthouse for less than he paid

By Hibah Yousuf, staff reporter


NEW YORK (CNNMoney.com) -- Last fall, Twitter CEO Evan Williams tweeted "Buy my loft...It's a steal!" at the asking price of $1.5 million. The listing went viral, and a buyer recently scored the San Francisco penthouse ... for $1.25 million.

Williams and his wife, Sara Morishige, had listed their two-bedroom, two-bath San Francisco loft for sale on Sept. 25 for $1,498,000, just $2,000 less than what they paid for it two and a half years earlier.

twitter_loft.03.jpg
Twitter CEO first listed the loft for sale on Sept. 25.

But with prices plummeting everywhere, they had to unload the house for 17% less than they paid.

The original asking price did include some of their furniture, including the couch (yes, the very one Williams sat on), because it didn't "necessarily fit the feeling of [their] new house," said the loft's listing agent, Eric Turner of McGuire Real Estate.

While the couch was not included in the final sale, the buyer did score two side-by-side parking spots and remote controlled blinds. (Hooray, technology!)

The 1,792-square-foot penthouse is located in San Francisco's SoMA district in the historic concrete Heublein Building. Real estate agents, like Turner, sell the former wine warehouse as offering a Manhattan vibe with cityscape views.

"The building is unique because it blends the old historical feel but is updated and has a really nice subtle contemporary feel," said Turner.

The Heublein was converted in 1990 and offers two units with large private patios. The penthouse is one of them.

Perhaps hosting barbeques in the very same spot the social media royalty threw their bashes will imbue the new owner with some serious Web 2.0 mojo. Williams did, after all, earn a $1 billion valuation for Twitter, and sold his first startup, Blogger, to Google.

The building doesn't offer amenities such as doormen, a gym, a swimming pool and concierge service, but it is surrounded by the city's notable restaurants, including Bacar and Coco 500.

The couple, who welcomed their son, Miles, in August, left the building of young professionals and empty nesters to move into a four-bedroom with a Victorian-style exterior façade in Noe Valley. To top of page

Index Last Change % Change
Dow 17,400.75 -610.32 -3.39%
Nasdaq 4,707.98 -202.06 -4.12%
S&P 500 2,037.41 -75.91 -3.59%
Treasuries 1.58 -0.16 -9.20%
Data as of 9:02am ET
Company Price Change % Change
Bank of America Corp... 13.00 -1.04 -7.41%
Microsoft Corp 49.83 -2.08 -4.01%
Ford Motor Co 12.52 -0.88 -6.57%
General Electric Co 29.82 -1.37 -4.39%
Micron Technology In... 13.21 -0.84 -5.98%
Data as of Jun 24
Sponsors

Sections

Barnes and Noble announced plans to start selling alcohol in some of its stores. And shares of the bookstore chain rallied on the news while the rest of the market was down on Brexit fears. More

The U.K. voted to leave the European Union on Thursday. The vote could affect Americans in a litany of ways. More

Startup Spark examined the effects that political candidates had on the human brain and nervous system using a device called BrainWave. Here's what it found. More