Ford's pimp-my-ride plan

2011_ford_mustang_flame.top.jpgFord will 'paint' flames and other designs on selected vehicles. by Peter Valdes-Dapena, senior writer


NEW YORK (CNNMoney.com) -- Mustang buyers will soon be able to get flames on their fenders right from the dealer, no fancy artistic skills needed.

Ford Motor Co. is bringing out a line of custom vinyl graphics car buyers can order to give their car or truck the appearance of a custom paint job without the paint.

The carmaker originally launched the Web site, fordcustomgraphics.com, back in November, but it only offered graphics for the Fiesta subcompact car which goes on sale in a few weeks.

The site will soon begin offering graphics for the Ford Mustang and the F-150 truck, both popular vehicles which are commonly customized by owners, Ford announced Wednesday.

"You click on your vehicle and its exterior color, select the graphics you like, and the Web site will show you exactly how the designs will look on your car or truck," said Jim Abraham, Ford's licensed accessories manager, in a company announcement.

The Web site was created by Original Wraps, Inc., which also provides the vinyl graphics.

Graphics for all other Ford models will be available by the end of this year, a Ford spokesman said. About 50 designs will be for created each model.

Designs to the Fiesta include urban skyline images, parrot wings and various shapes and patterns.

The designs, which are basically enormous decals, are installed by the dealer and, unlike paint, can be easily removed without damaging the underlying paint, Ford said. The designs are covered by a 3-year, 36,000 mile warranty.

Prices for the graphics range from $100 to $1,200, depending on the size and complexity of the image.

Toyota offers similar vinyl graphics on its youth-oriented Scion models. To top of page

Frontline troops push for solar energy
The U.S. Marines are testing renewable energy technologies like solar to reduce costs and casualties associated with fossil fuels. Play
25 Best Places to find rich singles
Looking for Mr. or Ms. Moneybags? Hunt down the perfect mate in these wealthy cities, which are brimming with unattached professionals. More
Fun festivals: Twins to mustard to pirates!
You'll see double in Twinsburg, Ohio, and Ketchup lovers should beware in Middleton, WI. Here's some of the best and strangest town festivals. Play
Find Your Next Car
Index Last Change % Change
Dow 16,483.32 -18.33 -0.11%
Nasdaq 4,141.74 14.77 0.36%
S&P 500 1,876.54 1.15 0.06%
Treasuries 2.69 0.01 0.26%
Data as of 2:15pm ET
Company Price Change % Change
Facebook Inc 60.86 -0.50 -0.81%
Bank of America Corp... 16.39 0.02 0.12%
Micron Technology In... 26.17 -0.08 -0.30%
Verizon Communicatio... 46.16 -1.27 -2.68%
General Motors Co 33.94 -0.45 -1.31%
Data as of 2:00pm ET
Sponsors

Sections

Barclays executives were blasted by shareholders for paying bigger bonuses despite the bank's weak earnings. More

Billionaire advocates for increasing a tax credit on wages as a way to attack the growing inequality in the U.S., but he's unsure of the benefits of raising the federal minimum wage. More

Apple increased its buyback and posted a strong second quarter, sending shares soaring. More

Schwinn, Trek and Cannondale are all iconic American bicycle brands. But none of them are made in the United States. More

When you are just starting out or finally starting to get serious about saving, the basics will get you far. Here are more than a dozen tips that will help you lay the base for building your net worth. More

Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer LIBOR Warning: Neither BBA Enterprises Limited, nor the BBA LIBOR Contributor Banks, nor Reuters, can be held liable for any irregularity or inaccuracy of BBA LIBOR. Disclaimer. Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.