Toyota to unveil another Prius

toyota_prius_family.top.jpgToyota posted this image Sunday on the Prius Facebook page. It shows a billboard created for the Prius 10th anniversary celebration. The larger vehicle obscured by the 2010 Prius is the new Prius model to be unveiled in January. by Peter Valdes-Dapena, senior writer


NEW YORK (CNNMoney.com) -- Toyota will unveil a new version of its famous Prius Hybrid at the Detroit Auto Show in January, the automaker announced Thursday. This car would not be a replacement for the Prius hatchback but would sell alongside the now-familiar egg-shaped car.

The "Next member of the Prius family" will be an "all-new model with more comfort, style and versatility," the automaker announced on its official Twitter feed.

The Detroit Auto Show is scheduled for January, 2011. The unveiling of the new Prius model will come one year after Toyota announced, at last year's show, that it would expand the Prius brand into a whole line of vehicles rather than just the one car.

All Prius vehicles will be gas/electric hybrids and each will be unique to the Prius brand rather than simply being hybrid versions of other Toyota products, Toyota executives have said.

The Toyota Prius is the best-selling hybrid car in America. On its own, it accounts for more than half of all hybrids sold in America. It is Toyota's third best-selling car model after the Camry mid-sized sedan and the Corolla compact car.

Still, all hybrid vehicles combined account for only about two percent of the car's sold in America.

In 2007 Toyota showed a concept version of the Prius called the Hybrid-X. That vehicle had a taller back end showing what the Prius might look like with a more wagon-like body. It is still unclear what sort of body style the new Prius will have. To top of page

Frontline troops push for solar energy
The U.S. Marines are testing renewable energy technologies like solar to reduce costs and casualties associated with fossil fuels. Play
25 Best Places to find rich singles
Looking for Mr. or Ms. Moneybags? Hunt down the perfect mate in these wealthy cities, which are brimming with unattached professionals. More
Fun festivals: Twins to mustard to pirates!
You'll see double in Twinsburg, Ohio, and Ketchup lovers should beware in Middleton, WI. Here's some of the best and strangest town festivals. Play
Find Your Next Car
Index Last Change % Change
Dow 17,827.75 12.81 0.07%
Nasdaq 4,787.32 29.07 0.61%
S&P 500 2,072.83 5.80 0.28%
Treasuries 2.23 -0.03 -1.15%
Data as of 4:58pm ET
Company Price Change % Change
Kinder Morgan Inc 42.32 0.00 0.00%
Apple Inc 119.00 0.00 0.00%
Facebook Inc 77.62 1.99 2.63%
Pfizer Inc 31.10 0.00 0.00%
Bank of America Corp... 17.11 0.00 0.00%
Data as of Nov 26

Sections

The European Parliament has voted to break up Google and weaken its dominance across the region. More

Warren called it "hypocritical" for the White House to oppose corporate inversions but nominate a person who has worked in this area. More

Two pilots encountered drones while flying over college football games and another pilot saw one while flying over the Hollywood sign. More

Natalie's Cakes and More has raised $84,000 through GoFundMe after protests trash store. More

Retailers are promising big deals this Black Friday, but are the savings actually worth the shopping mayhem? Test your deal-sniffing skills. More

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.