Molson Coors unveils iced-tea-flavored Coors Light

@CNNMoney March 6, 2012: 7:51 PM ET
Molson Coors Brewing Company unveiled a new, iced-tea-flavored version of Coors Light Tuesday in a presentation to analysts.

Molson Coors brands include Coors Light, Blue Moon, Carling and Miller Lite.

NEW YORK (CNNMoney) -- Good news, refreshment seekers: The days of having to pour iced tea into your Coors Light are over.

Molson Coors Brewing Company (TAP) unveiled a new, iced-tea-flavored version of Coors Light on Tuesday in a presentation to analysts.

"This beer is a twist on refreshment, the organizing idea that is at the heart of Coors Light," Molson Coors CEO Peter Swinburn said.

"Coors Light is the world's most refreshing beer," he said. "Iced tea is the world's most refreshing non-alcoholic drink."

The product will launch in Canada in April, where the company plans on putting "significant investment" behind it. Molson Coors spokesman Colin Wheeler said the company will evaluate how the beverage performs in Canada before deciding whether to bring it to the U.S.

Swinburn told analysts that the company also hoped to expand the reach of its niche beer brands, including Batch 19 and Blue Moon, and make further inroads into emerging markets like China and India.

Molson Coors shares slipped 3% Tuesday to close at $42.04. To top of page

CNNMoney Sponsors
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.