Crucial cars for Chrysler

To turn around its falling sales numbers, these are the cars and trucks DaimlerChrysler's Chrysler Group must get right.

Crossovers
Jeep Patriot
Crossovers
Car-based crossover SUVs are another automotive innovation pioneered by Chrysler. Unfortunately, when the Chrysler Pacifica came out in 2003, it was so novel - and yet so similar to existing products - that car shoppers didn't know what to make of it.

Was it an SUV? (It looked like one from the front.) Was it a minivan? (It looked like one from the back.)

Car shoppers finally caught on and the Pacifica found its market. But then came the competition. While some of Chrysler's competitors are gorging at the crossover bar - Ford just uveiled a fourth, not including Mercury and Lincoln variants - Chrysler is just starting to fill its plate.

Besides the big Pacifica, Chrysler's Jeep division has the small Compass. The Jeep Patriot, a taller version of the Compass with more of an off-road bent, is just hitting the market now.

Chrysler's Dodge division still has no crossovers. (The Compass's close cousin, the Dodge Caliber, is marketed as a small car.)

Chrysler does have more crossover SUV products in the planning stages, but the company isn't ready to discuss them in detail.

Meanwhile, Chrysler Group has found some surprising success with smaller truck-based vehicles. The Dodge Nitro, derived from the 2008 Jeep Liberty, is selling relatively well, according to Tom Libby, an analyst with Power Information Network, and the four-door Jeep Wrangler Unlimited has been a runaway hit.


Speed

Minivan

Crossovers

Family car

Subcompact

Big truck

Sporty coupe
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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.