Crucial cars for Chrysler

The Ram's tractor-trailer-like front end was a revelation when it was first introduced for the 1994 model year and has since become a signature look for the whole Dodge brand. But this truck is due for a major redesign. (Its last was for the 2002 model year and minor changes were made for 2006.)

GM has recently redone its GMC Sierra and Chevrolet Silverado with award-winning results. Ford is close to redesigning its market-leading F150. And Toyota has just entered the fray with its new full-sized Tundra. GM and Ford truck buyers are famously loyal, too, so the Ram looks like the weakling Toyota could target in this herd.