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Chevrolet Camaro
Chevrolet Camaro
Like the Mustang, the Camaro reminds us that there are still exciting, uniquely American cars that only Detroit can credibly market. While General Motors needs to step into the future with vehicles like the Chevrolet Volt, it still needs to maintain this important emotional connection.

But with rising federal fuel economy requirements, excitement has to be mixed with temperance. So GM is already marketing the Camaro's fuel economy, balanced against its power, in this new generation. The V6 Camaro boasts the fuel economy of a V6 Mustang, but with the power of a V8 Mustang.

Face it though - rear-wheel-drive performance cars will never be fuel-economy darlings. So GM won't be making many other models like this one. That means fewer vehicles over which to spread the Camaro's engineering costs and another unfortunate hit to the bottom line.

NEXT: Ford Focus

Last updated November 24 2008: 2:50 PM ET
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