Innovation rank: 9
Industry rank in Food Services: 1
Green salads, transfat-free oil, healthy happy meals, nutrition information on the packaging: What's going on here? Micky D's is still the king of junk food (2007 revenues: $22.8 billion) but has diversified its menu in a way that customers seem to like. And investors are lovin' the financial results.
See how McDonald's rates in 8 key areas
Last updated March 04 2008: 10:49 AM ET
