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The strange case of the superheroes, the geeks and the studios  Comic-con is both a Mecca for the people who love (and dress like) superheroes and villains, and, arguably, Hollywood's biggest marketing event of the year. Should it also be a public charity? By Richard Siklos, editor at large (more)
The greatest executricksters of all time Today's BlackBerry-wielding, expense-account impresario may think he's invented the concept of retiring at work. But such executricks have been around as long as people have labored at tasks they'd rather not perform. Following are some of the greats in the pantheon of tricksters. (more)
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Wasteful thinking
Wasteful thinking
Not everyone bothers to recycle, a fact of life that Ron Gonen found endlessly frustrating. So in 2004 the former Deloitte consultant created RecycleBank, a for-profit Philadelphia startup that pays people for their recyclables (mostly in the form of gift certificates to retailers like Whole Foods), then trucks the trash away and even sorts it at the plant. Homeowners like being able to track their trash -- Gonen installs RFID tags on their bins -- to see both how close they are to their next coupon and how many trees their recyclables have saved. -- Jenny Mero

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Last updated April 21 2008: 9:03 AM ET
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