More Galleries
Commuting is getting easier. Here's why The MobiPrize, conducted by SMART at the University of Michigan, recognizes innovation in global transportation. From microcars to auto rickshaws, these six startups are some of the standouts. More
A sampling of beers being made with traditional Latin flavors A small but growing number of craft breweries are including passion fruit, Mexican cinnamon and other traditional Latin flavors. More
Banks won't lend? Use these guys instead Banks often have exhaustive approval processes, high minimums, and flawless credit requirements. But there's a wealth of non-bank alternatives for those who need capital fast. Here are some of the leaders. More

Special Offer
29 of 36
BACK NEXT
Software to help men shop
Software to help men shop
Will O'Brien (jumping) and Bob Meese
Team name: Project Einstein

School name: MIT, Sloan School of Management

Team members: Will O'Brien, Bob Meese

Concept: This e-commerce startup has developed a proprietary technology called DeepCatalog, designed to help men shop for clothes by using filters that recommend apparel based on each shopper's size, style and brand preferences.

The company also plans to sell its data to clothing makers, giving them insights into consumer purchasing habits and providing direct marketing opportunities. Project Einstein believes it distinguishes itself from other players such as Amazon.com by focusing exclusively on men's wear, using improved recommendation technology and offering data analytics. The team is still scouting for key hires.

Timeline: The company is still in the product development stage and is seeking seed investment. It plans to launch a beta site in the third quarter of 2008. - Emily Maltby

NEXT: Stop the bleeding

Last updated May 02 2008: 11:51 AM ET
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.