The dollars and cents of the Olympics

The Olympics have become a multi-billion dollar business, and the 2008 Summer Games in Beijing, China are expected to set record revenues.

1 of 6
BACK NEXT
Beijing's billions
The 2008 Summer Olympic Games begin Friday in Beijing, and the world will be captivated by the 13,000 athletes competing over the next two weeks.

But what was once the pantheon of amateur athletic competition is now a lucrative business for nearly everyone involved.

Multiple billions of dollars are set to be made this summer by the International Olympic Committee, media companies, sponsors, the host nation of China and athletes themselves. That money comes from a slew of sources, including broadcasting revenue, advertising sales, corporate sponsorships, ticket sales and licensing agreements.

Here's a look at just how big the Summer Games really are.
NEXT: Broadcasting rights
Last updated August 08 2008: 10:37 AM ET
More Galleries
Some Converse copycats cost big bucks A few bargain brands got swept up in Chuck Taylor's net, but others cost a pretty penny. More
Urban infrastructure gets a second life Railroad beds become parks, power plants become aquariums and slaughterhouses are now art centers as an industrial past turns people-centric. More
Boomtown moms From working mothers raising their kids in RVs to stay-at-home moms who spend their days organizing events for the Oil Wives club, meet the moms of North Dakota's oil boom. More

Special Offer
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.