911 for laptops

Repair firm PC911 dispatches technicians in scrubs and vegetable-oil-fueled ambulances to rescue dying computers.

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Rescuing PCs
Rescuing PCs
While searching for a new truck for PC911, his Las Vegas tech support business, Chad Stone came across an inexpensive used ambulance on eBay. The emergency vehicle proved a marketing masterstroke: Sales calls quickly doubled.

NEXT: Off to the ER
LAST UPDATE: Sep 19 2008 | 11:50 AM ET
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