16 of 22
BACKNEXT
2010 Buick LaCrosse
To become a profitable carmaker again, General Motors needs to pay attention to its "ground game," not just high-profile long-shots like the Chevrolet Volt electric car.

So the new autos that GM is unveiling at the Detroit Auto Show are more strategic than innovative. Three products in key segments are being replaced by new versions that should compete much more effectively.

Now that it's officially one of GM's four "core brands" -- including Chevrolet, Cadillac and GMC - Buick is moving ahead with its makeover. But that doesn't mean you'll see a lot more models. Susan Docherty, who's in charge of the Buick, Pontiac and GMC, says Buick doesn't need a lot of different cars, just a few good ones.

The new LaCrosse sedan replaces its more bulbous-looking predecesso that's now on the market. This new sharper-edged sedan was designed partly in China, where Buick is an esteemed name and a major player. Ride and handling were tuned by engineers in Europe.

The new LaCrosse will be the first Buick available with all-wheel-drive, a feature that's become expected in its near-luxury segment. It also has soft blue mood lighting inside and an optional head-up display that lets drivers see vital information - like speed and navigation instructions - in the bottom of the windshield.

It will be equipped with a choice of two V6 engines and will be priced about the same as the current LaCrosse, Docherty said - in the high $20,000 to low $30,000 range.

NEXT: 2010 Chevrolet Equinox

Last updated January 13 2009: 3:59 PM ET
More Galleries
The 13 most WTF gadgets From the weird to the gross, these 13 gadgets will make you wonder why they even exist. More
Best-loved cars in America These cars and trucks topped J.D. Power's APEAL survey, which measures how much owners like their new vehicles. More
America's most powerful cars A new 'horsepower war' has erupted among U.S. automakers and these are the most potent weapons in their arsenals. More

Special Offer
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.