3 of 7
BACKNEXT
Ford F-150
Rank: 2
It there's an automaker that knows truck buyers, it's Ford. The F-series has long reigned as the top-selling truck in America. (The top-selling vehicle of any kind, in fact.)

With that experience behind them, perhaps it's not surprising that Ford's launch of the redesigned F-150 went well, according to J.D. Power.

Ford made some key moves that paved the way for their new truck. The first was deciding to delay the launch for several weeks. With truck sales down, Ford dealers needed more time to empty their lots of the old 2008 trucks. When Ford finally rolled out the new trucks, dealers were ready.

Ford also listened to its customers and gave them what they wanted. Plus, it took care to build the trucks right. The F-150 topped all full-size trucks in quality and owner satisfaction, according to J.D. Power.

Chrysler, on the other hand, fumbled its launch of the new Dodge Ram truck, according to J.D. Power. The Ram launch ranked 26th out of 27 new vehicle launches last year. Hoping to capitalize on Ford's delay, Chrysler went ahead and pushed the Ram out too early, producing too many trucks for the market to absorb. Quality was a problem as well, although customers have been pleased with the Ram's design and performance.

NEXT: Subaru Forester

Last updated July 22 2009: 5:42 PM ET
Email | Print | Share  |  RSS
 
google my aol my msn my yahoo! netvibes
Paste this link into your favorite RSS desktop reader
See all CNNMoney.com RSS FEEDS (close)
Find Your Next Car
More Galleries
6 products to keep the skies friendly Plane travel can be stressful, especially during the holidays. These things can help keep the peace among travelers. More
2014: Helluva good year for stocks The bull market has been going for 2,115 days. If you put you're money in stocks, it's been a very happy year. More
7 up-and-coming foodie destinations These seven cities are seeing a growing interest in local food boost the economy -- and produce some seriously tasty eats. More

Special Offer

Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.