Dumbest moments in business 2009

Loudmouth CEOs, islands in the desert and bringing dead celebrities back to life. Our annual list of the business world's bonehead plays marches on.

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Goldman Sachs's PR blitz
Goldman Sachs's PR blitz
For all the complex financial products they can dream up, simple common sense still seems to elude the bright minds of Wall Street. Or at least, Goldman Sachs CEO Lloyd Blankfein.

Hoping to shore up his firm's battered image, he spearheaded an all-out public relations campaign this fall, touting his company's important role in building economies and helping everyday workers prosper.

Last month, however, he got a bit carried away, telling a Times of London reporter that he was just a banker "doing God's work." For $43 million a year.

By David Ellis, CNNMoney.com staff writer

NEXT: The late Chris Farley on DirecTV ads

Last updated December 31 2009: 1:41 PM ET
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