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Tiger Woods
Tiger Woods
The scandal: Infidelity
Largest endorsement to drop: Gatorade
Estimated value: $20 million/year*
Time it took to drop: 3 months
Largest deal still in effect: Nike - $20 million/year*


NEXT: Ben Roethlisberger
Last updated December 07 2010: 6:17 AM ET
*Estimates: Burns Entertainment and Sports Marketing, Baker Street Advertising.
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For its next-generation golf clubs, Callaway teamed up with the University of Washington and Lamborghini. More
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