2 of 5
BACKNEXT
Stock trader jackets
Stock trader jackets
Peco President Peter Papageorge.

When a stock trader wants to look like a Wall Street hottie, he can pop up the collar on his flame-colored jacket. That's thanks to Peco, a Chicago company that since 1973 has made colorful jackets for traders who want to stand out on stock market floors.

"People would send us fabric -- bed sheets even," recalls second-generation owner and president Peter Papageorge. "Sometimes there was Disney-themed stuff. They'd send us all kinds of all crazy stuff."

But now, the rising dominance of electronic trading is turning the fashion item into a novelty instead of a necessity. Trading jackets, which previously accounted for Peco's entire business, now only make up about a quarter of the company's sales. Papageorge launched a restaurant uniform business, Culinary Classics, in 1993. Without that expanded product line, he says, Peco -- and its famed trading jackets -- would have disappeared.

NEXT: Sparklers

Email | Print | Share
 
google my aol my msn my yahoo! netvibes
Paste this link into your favorite RSS desktop reader
See all CNNMoney.com RSS FEEDS (close)
LAST UPDATE: Apr 22 2010 | 8:13 AM ET
More Galleries
Secrets to success from Smalltown USA Utah State professor Michael Glauser cycled 4,000 miles this summer, visiting 100 entrepreneurs across the country. Here's a snapshot of how they grew their businesses. More
Commuting is getting easier. Here's why The MobiPrize, conducted by SMART at the University of Michigan, recognizes innovation in global transportation. From microcars to auto rickshaws, these six startups are some of the standouts. More
A sampling of beers being made with traditional Latin flavors A small but growing number of craft breweries are including passion fruit, Mexican cinnamon and other traditional Latin flavors. More

Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.