16 of 20
BACKNEXT
Pepsi Torpedo
Pepsi Torpedo
Pepsi is pitching its low-cal drink Pepsi Max during the big game, with customer-created commercials.

One of the top five submissions is an ad called "Torpedo Cooler." The cooler's a pretty cool appliance -- unless you're standing in the line of fire.



NEXT: Careerbuilder chimps
Last updated February 04 2011: 9:27 AM ET
More Galleries
What being middle class means to me For some Americans, middle class means feeling secure. For others, it's just the opposite. More
The 10 most valuable global brands Apple has the most valuable brand in the world, up 67% over the last year, according to a BrandZ ranking. More
A life's work: Photos by Mary Ellen Mark The subjects of Mary Ellen Mark's photography ranged from celebrities to world leaders to those at the fringe of society, including prostitutes and the homeless. More

Special Offer