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Talking baby
Talking baby
ETrade's talking baby is back for a fourth consecutive Super Bowl. In one of two upcoming spots, the company's finance-savvy baby chats with his tailor about how to use ETrade as an investment tool.

The baby believes that it's never too early to get a head start on planning for a comfortable retirement.

NEXT: Kia's epic ride
Last updated February 04 2011: 9:27 AM ET
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