Brand: Red Cross
Linked to: Landing page encouraging donations to Red Cross relief efforts.
Credit: Save Japan QR code by SET Japan.


Last updated November 02 2011: 11:37 AM ET
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From the storefronts of high-end boutiques to the billboards in Times Square, the black and white codes are nearly ubiquitous. Marketers love them but are they really getting much out of them?

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