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1. It's worse than expected
1. It's worse than expected
At the beginning of the year, analysts surveyed by Bloomberg figured that GM would lose 0.6 percentage points of share this year, Ford 0.5 points, and Chrysler 0.2 points. For the first three months, however, GM lost 1.9 points and Ford 0.7 points. Chrysler outperformed from a smaller base, gaining 2.1 points. Small change? Not at all. Independent analyst Warren Browne of Automotive Compass figures each point is worth approximately $300 million dollars of net profit.

By Alex Taylor III, senior editor-at-large @FortuneMagazine - Last updated April 26 2012: 9:42 AM ET
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