Pontiac Fiero
classic car revivals 1984 pontiac fiero

In the 1980s, GM saw a market for a sporty and fuel-efficient commuter car and created the Fiero, a sexy mid-engine design fitted with parts-bin components. The car was popular with consumers until reports of engine fires dampened sales. The Fiero was discontinued in 1988.

Why it should be revived

GM dropped the hammer too quickly. The automaker actually improved the Fiero during its first production run and deserves a chance to show it can make it even better.


  @FortuneMagazine - Last updated September 13 2012 06:36 AM ET
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