21 reasons Jonathan Ive should run Apple

Apple's long-time industrial designer, Jonathan Ive, just significantly expanded his power at the company. Here's why.

Another kind of Apple genius
jony ive

If anyone on Apple's current executive bench deserves credit for the company's long line of successful products, it's Jonathan, or "Jony," Ive. Since joining Apple in 1992, Ive's unmistakably clean, minimalist designs have been the stuff customers lust after and competitors emulate, from those first pastel-colored all-in-one iMacs to more recently, the 7.9-inch-sized iPad minis.

In an expanded role announced earlier this week, Ive, 45, will steer the design of Apple's human interfaces. "His incredible design aesthetic has been the driving force behind the look and feel of Apple's products for more than a decade," the company explained in a statement. Here are 21 reminders why his work remains untouchable.

  @FortuneMagazine - Last updated October 31 2012 05:35 AM ET
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