Our Terms of Service and Privacy Policy have changed.

By continuing to use this site, you are agreeing to the new Privacy Policy and Terms of Service.

Sochi stars set for sponsor gold

These Olympians could sign lucrative endorsement deals after the Winter Games.

Gracie Gold

gallery olympians
  • Sport: Figure skating
  • Olympic medals: 1
  • Age: 18

Gold has become America's sweetheart because of her talent, looks and personality, and could be in line for new sponsorship deals worth over $1 million.

Gold, who helped her team win a bronze medal, already has deals with companies such as Nike (NKE), Visa (V), United Airlines and Procter & Gamble (PG).

  @AlannaPetroff - Last updated March 03 2015 12:23 PM ET