Yes, the NHL can learn something from the NBA, which itself has a noxious history of lockouts. In the 1998-99 season, the NBA lost three months to spatting owners and players before finally settling on a 50-game schedule -- one depressingly similar to the NHL's likely 48-game conciliation for 2013. Back then, the NBA was worried about winning back apathetic fans. A USA Today/Gallup poll found that 53% of fans missed games just a little, or not at all. So owners went on the offensive. Two exhibition games were free before the season started, and teams had to open at least one scrimmage to fans. The next season, all teams were required to sell 500 tickets a game for 10 bucks. Nets president Michael Rowe told USA Today, "We're not taking for granted that fans have been sitting waiting for us." The NHL might share his thinking.
After Gates and Slim comes the secretive Amancio Ortega, who built the world's largest fashion empire, Zara.