"Frozen" joins Disney's top franchises

Princesses steal hearts

movies disney princesses
  • Franchise: Disney Princesses
  • Debut: 1937 (Snow White was the first)
  • Annual sales : $4 billion

Disney's many princesses -- Rapunzel, Belle, Jasmine, Ariel -- first star in big theatrical movie releases. Then they have extended lives through a dizzying array of videos, interactive games and websites. They are merchandising gems, with their evergreen princess dresses, wands and glass slippers.

First published May 13, 2014: 11:51 AM ET

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