Advertising and marketing are one of the first expenses businesses cut back on when they hit a financial rough patch -- and that was especially true during the recession.
But as consumer spending recovers from those down years, companies are starting to hire copywriters, promoters and marketers again hoping to maintain or even gain market share, said Bardaro.
As a result, wages are on the move. Year-over year pay climbed 4.2% last year, matching the best performance for the job category since PayScale began monitoring pay in 2007.
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