Zoom Room
gallery black friday underdogs zoom room
Forget the mall! Bring Fido and friends for a fun day at Zoom Room.
Where: Milwaukee

Gretchen Kabler's pet business had an off-the-charts Black Friday in 2011. On the day after Thanksgiving, Kabler logged over ten times her usual Friday sales.

She operates a pet-related franchise outlet in Milwaukee that offers dog training, gym and recreation facilities, doggie disco parties, even social events for doggie owners.

"I think people who came to us on Black Friday were looking for a different experience," she said. "Maybe they're the folks who can't don't care much for malls but they wanted to go out after Thanksgiving and still do something fun."

Kabler's Black Friday promotions last year included 20% discounts on products and free 30-minute doggie gym rentals.

Except for opening an hour earlier at 10, and closing an hour later at 7, "we're doing the same exact thing this year," she said. "Why mess with success?"

  @CNNMoney - Last updated November 20 2012 02:34 PM ET
Join the Conversation
Market indexes are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer LIBOR Warning: Neither BBA Enterprises Limited, nor the BBA LIBOR Contributor Banks, nor Reuters, can be held liable for any irregularity or inaccuracy of BBA LIBOR. Disclaimer. Morningstar: © 2014 Morningstar, Inc. All Rights Reserved. Disclaimer The Dow Jones IndexesSM are proprietary to and distributed by Dow Jones & Company, Inc. and have been licensed for use. All content of the Dow Jones IndexesSM © 2014 is proprietary to Dow Jones & Company, Inc. Chicago Mercantile Association. The market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved. FactSet Research Systems Inc. 2014. All rights reserved. Most stock quote data provided by BATS.