The New Way to Make Babies
By Theodore Kinni

(Business 2.0) - Making stuff for babies is big business, and increasingly, so is making the actual babies. In The Baby Business, set for a Valentine's Day release by Harvard Business School Press, HBS professor Debora L. Spar finds a customer base willing to pay any price for healthy offspring. The U.S. market for fertility treatments, she estimates, hit $2.9 billion in 2004. Parents are also paying to make babies better: A fertility firm recently offered $100,000 for an egg donor with "college-level athletic ability." Another burgeoning field is preimplantation genetic diagnosis, which allows parents to screen for hereditary diseases. The innovation could eventually create a genetic gap between haves and have-nots. But the most pressing issue, Spar says, is sorting out the thorny legal questions in a society where designer babies may soon be as common as designer baby strollers.

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Most stock quote data provided by BATS. Market indices are shown in real time, except for the DJIA, which is delayed by two minutes. All times are ET. Disclaimer.

Morningstar: © 2014 Morningstar, Inc. All Rights Reserved.

Factset: FactSet Research Systems Inc. 2014. All rights reserved.

Chicago Mercantile Association: Certain market data is the property of Chicago Mercantile Exchange Inc. and its licensors. All rights reserved.

Dow Jones: The Dow Jones branded indices are proprietary to and are calculated, distributed and marketed by DJI Opco, a subsidiary of S&P Dow Jones Indices LLC and have been licensed for use to S&P Opco, LLC and CNN. Standard & Poor's and S&P are registered trademarks of Standard & Poor’s Financial Services LLC and Dow Jones is a registered trademark of Dow Jones Trademark Holdings LLC. All content of the Dow Jones branded indices © S&P Dow Jones Indices LLC 2014 and/or its affiliates.