Rank: 50 (Previous rank: 49)
CEO: Irene B. Rosenfeld
Was this company a 2011 top stock?
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After years of bulking up, Kraft Foods will spend most of the coming year splitting itself in two. Management's plan is to create a global snacks business, home to such brands as Oreo cookies, Trident gum and Cadbury chocolates, with revenue of $32 billion. It will also create a North American grocery company, including such brands as Jell-O desserts, Oscar Mayer processed meats and Kraft macaroni and cheese, with revenue of $16 billion. The company surmises that its cash cow business, groceries, and its growth business, snacks, will be worth much more independent from one another.
Industry: Food Consumer Products