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Incredible shrinking brains, bankers' pets, dumber than the women's movement, and other matters. QUIZ TIME
By DANIEL SELIGMAN REPORTER ASSOCIATE Patty de Llosa

(FORTUNE Magazine) – The following brief exam memorializes the 15th anniversary of Keeping Up (launched in the December 1976 issue of the old monthly FORTUNE) and offers longtime readers a chance to check on whether they are remembering everything presented here despite the problem alluded to in Question No. 6: (1) Name the oil company executive commented on unfavorably when he took a leave from his job to work on the Kennedy presidential campaign at a time when Teddy opposed decontrol of oil prices. (2) Which Middle Eastern potentate got lampooned here for ruling that stock prices in his country would not be allowed to fall below ''reasonable'' levels? (3) Name the scholar and the book he wrote listing facts ''every American needs to know,'' which unfortunately included many nonfacts, e.g., about Gummo Marx appearing in films with his brothers when he had only performed with them onstage. (4) Aside from gangsters, which occupation supplies the largest number of murderers on TV entertainment shows? (5) Which Supreme Court justice wrote a dissenting opinion in 1979, complaining that the court's tortuous reasoning in finding quotas acceptable was ''a tour de force reminiscent not of jurists such as Hale, Holmes, and Hughes, but of escape artists such as Houdini''? (6) How much do brains shrink with age? (7) To what activity was Lee Iacocca referring when he said it's ''what every red-blooded American has always done''? (8) Name the risible qualifications of the actor who testified in Washington before a House subcommittee investigating the problem of ''orphan drugs.'' (9) What Democrat appeared in a Saturday Night Live skit whose big joke was about Republicans being sent to ''work camps''? (10) On which issue did Keeping Up differ with Dr. Spock's Baby and Child Care? (11) Which columnist ridiculed the idea that Afghanistan would be a ''quagmire'' for the Russians? (12) Based on articles and news stories in the Nexis database, which woman in 1984 was most often called ''feisty''? (13) Name the Carter-appointed member of the U.S. Civil Rights Commission who praised the Russians for their ''constitutional safeguards for minorities.'' (14) Which scholarly journal published research showing that beautiful women and ugly men are handicapped careerwise? (15) What was the first ''tax reform'' assailed in Keeping Up? Answers appear on following page.

ANSWERS TO THE QUIZ

(1) Herb Schmertz, Mobil's public-affairs VP (December 17, 1979). (2) Kuwait's Sheikh (May 22, 1978). (3) E. D. Hirsch Jr.; The Dictionary of Cultural Literacy (December 19, 1988). (4) CEO (July 15, 1991). (5) Justice (now Chief Justice) William Rehnquist (July 30, 1979). (6) About 6% between age 20 and age 65 (December 17, 1990). (7) Buying big cars (March 22, 1982). (8) His role in Quincy led to Jack Klugman's testimony (April 20, 1981). (9) George McGovern (May 14, 1984). (10) The nuclear freeze, resoundingly endorsed in the book (March 18, 1985). (11) It was, er, us (January 28, 1980). (12) Gerry Ferraro (November 26, 1984). (13) Mary Berry (July 22, 1985). (14) The Journal of Applied Psychology (August 19, 1985). (15) A provision in the 1976 Tax Reform Act requiring withholding of certain race-track winnings (December 1976).