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THE INSIDER Business folks are buzzing about ...
By Alison Rogers

(FORTUNE Magazine) – 1 JOSEPHINE CAMELS RJR has added female characters to its cigarette ads. Will Philip Morris strike back with the Marlboro Madam?

2 TRADE WARS The U.S. threatens Japan with tariffs in a dispute about cellular phones. Hasn't Los Angeles suffered enough?

3 JOHN MALONE He says that his Don Quixote suit is in the closet. But we thought the FCC had taken him to the cleaners.

4 THE MIDEAST PLANE DEAL Clinton helped sell $6 billion worth of aircraft to the Saudis. He didn't tell them he was shipping Bob Dole out on the first one.

5 INDUSTRIAL DIAMONDS GE and De Beers deny allegations that they collaborated to fix prices. So the only diamond price-fixing around is in major-league baseball?

6 VIDEO SERVERS Technology under development by Microsoft, IBM, and Oracle. Imagine libraries if they were electronic and had 2,000 copies of Home Alone 2.

7 MACY'S REORGANIZATION This retailer seems more successful at selling debt and equity stakes (to Federated and Fidelity) than it is at selling clothes.

8 THE CPI In January there was zero inflation. Did anyone tell Alan Greenspan?

9 STEAMY FINNISH ELECTIONS A female candidate for President loses amid concerns she can't participate in the male power structure's sauna meetings. Gives new meaning to the phrase ''smoke-filled room.''

10 CREATIVE FUND MANAGERS Superstar investor Mario Gabelli just introduced the Gabelli Global Interactive Couch Potato fund. As soon as you can invest by remote control, we're in.