CNNMoney.com
Companies Economy International Corrections Pre-market Trading After-hours Trading Winners/Losers/Actives Bonds Currencies Commodities World Markets Money Magazine Real Estate Taxes Jobs Ask the Expert Money 101 Autos Mutual Funds The Help Desk Loan Center Best Places to Live Ask the Expert Ultimate Guide to Retirement Retirement Calculators Best Funds Best Places to Retire Fortune Brainstorm Tech Apple 2.0 Blog Big Tech Blog Sectors and Stocks Tech Talk Resource Guide Small Business Makeovers Questions & Answers Small Business Video 100 Best Places to Launch FSB 100 Fortune Small Business Fortune 500 Brainstorm Tech Investing Management C-Suite Rankings Main Create Portfolio Edit Portfolio Create Alerts Edit Alerts
EVIDENCE THAT REENGINEERING HAS LOST ITS BUZZ
By THOMAS A. STEWART

(FORTUNE Magazine) – Last fall the Reader's Digest published a joke about reengineering--a tipoff that the management cult of the early Nineties had passed its peak. (A good joke too: An optimist is someone who says a glass is half full. A pessimist says it's half empty. A reengineering consultant says, "Looks like you've got twice as much glass as you need.")

Now comes word of some top people leaving CSC Index, whose CEO is James Champy, co-author with Michael Hammer of Reengineering the Corporation; of layoffs this summer at Gemini Consulting; and of cost cutting and price pressure in the reengineering fraternity in general. Says a top manager at one large consulting firm: "A booming business fell off a cliff."

Reengineering is far from dead, so keep your resume up to date. But mass production has come to the industry. Says Francis Gouilliart of Gemini: "We're seeing the commoditization of reengineering as a skill." Businesses are reengineering as much as ever--or more--but those frequent-flying armies of pricey MBAs have given ground to in-house task forces, plug-and-play solutions (when you've streamlined one accounts-payable process, you've streamlined them all), cheaper labor from hardware companies' consulting divisions, or, says Gouilliart, "the Cleveland office of a Big Six firm." The moral: Haggle.

--Thomas A. Stewart