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Table of contents: VOL. 149, NO. 5 - March 8, 2004

COVER STORY

America's Most Admired Companies Recent bad press hasn't dimmed the business world's affection for Wal-Mart. Plus, once-sluggish IBM surges onto the top ten list.

by Ann Harrington

(more)

Features

Eisner's Last Act Disney's CEO will have to turn in a star performance to prevent a takeover, placate shareholders, and repair ABC. Plus: Comcast's waiting game.

by Marc Gunther

What's Next for Comcast? It's poised to pounce if Disney gets weaker.

by Marc Gunther

Biology's Bad Boy Is Back Craig Venter brought us the human genome. Now he aims to build a life form that will change the world.

by Meredith Wadman

Should We Admire Wal-Mart? Some say it's evil. Others insist it's a model of all that's right with America. Who are we to believe?

by Jerry Useem

Southwest Airlines: The Hottest Thing in the Sky Through change at the top, through 9/11, in a lousy industry, it keeps winning Most Admired kudos. How?

by Andy Serwer Reporter Associate Kate Bonamici

Special: CEOs On Innovation

by Ellen Florian; Fred Smith; Craig Barrett; A.G. Lafley; Jim McNerney; Art Collins

The World's Most Admired Companies

by Paola Hjelt

Who's Up and Who's Down How companies rank in their industries.

by Ann Harrington

The New Drug War Pharmaceutical companies need profits to develop new drugs. Patients need pills that they can afford. Their interests are colliding at the Canadian border.

by Roger Parloff

Teacher's Bet A former professor at Harvard Business School, Gary Loveman is taking Las Vegas to school. As the CEO of Harrah's, he's building what will soon be the U.S.'s largest gaming company--all by simply treating gamblers as shoppers. By Julie Schlosser

Caught in the Crossfire It's the largest rebuilding project since the Marshall Plan. But for Bechtel, Halliburton, and other American companies that have been fired on by rebels, sniped at by politicians, and sabotaged by looters, it's also the most dangerous.

by Nelson D. Schwartz

Bush's Budget Man Tries To Explain His Numbers

by Jeremy Kahn; Joshua Bolten

The Deficit: America's Credibility Gap Growing deficits. Out-of-control federal spending. Rising debt. With the budget suddenly an election issue, it's time for some straight talk.

by Shawn Tully Reporter associate Christopher Tkaczyk

A Nation United In Instant Gratification

by Geoffrey Colvin

Music Retailers Are Really Starting To Sing The Blues

by Andy Serwer

Nuts To You!

by Stanley Bing

Surviving Rate Hikes Will Be Easier Than You Think

by David Malpass

First

Book Review

by Ellen Florian

By The Numbers

by Matthew Boyle

Tipoff News of note

by Jason Tanz

Basic Training For Those Who Need It Most

by Bethany McLean

Inside The CEO Change At Coke

by Patricia Sellers

Now It's Skilling's Turn Why Enron's ex-CEO will "fight this thing until the day I die."

by Bethany McLean; Peter Elkind

TiVo's Dreams Come True...Sort Of

by Adam Lashinsky

Finally, A Cure For Shooting Pains Digital camera companies seem ready to end the megapixel wars. Their new campaign: building cameras and printers even Luddites can love.

by Peter Lewis

Beg, Borrow, and Steel

by Jeremy Kahn

The Passion Of The Da Vinci Reader

by Grainger David

Yum Isn't Chicken Of China--Or Atkins

by David Novak; Julia Boorstin

Eisner, The Donald, And Joe CEO

by Alynda Wheat

Baseball Sells Out

by Marc Gunther

Trinkaus: An Informal Look For this business professor, the mysteries of human behavior are subjects to be quantified. And that is all.

by Marc Abrahams

Will Godzilla Defeat King Kong?

by Janet Guyon

Does Big Brother Software Treat Staff Like Kids?

Show Off, Without Being A Blowhard

by Anne Fisher

Courtroom Stenographer Vincent Bologna, U.S. District Court, New York City

by Vincent Bologna; Interview by Julie Schlosser

Investing

Consider your options Changes in the rules on expensing stock options could alter the value of many tech stocks.

by Janice Revell

Hooking the Next Winner Comcast's Disney bid is the latest--but not the last--in a wave of deals. Here's how to profit from the media merger game.

by Yuval Rosenberg

Update

by Julie Schlosser

Wee Web Wonders! Fund manager Barry Randall thinks the best long-term tech plays are...dot-coms.

by David Kirkpatrick

You Oughta Be In Pixar Disney or no Disney, the animation studio is poised to keep piling up profits.

by Christine Y. Chen

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