(Fortune Magazine) -- You might call Ermenegildo "Gildo" Zegna a sartorial emissary. His mission? To carry Italian elegance to all corners of the world. Since taking over the family business ten years ago, the third-generation fashion mogul has transformed his grandfather's luxury menswear company into a global brand with boutiques from São Paulo to Shanghai. The co-CEO (he holds the post with cousin Paolo) recently shared a few travel secrets.

DAYS ON THE ROAD: 100.

FAVORITE WAY TO FLY: I fly Alitalia as much as possible. When I go overseas, Swiss Air is a very civilized way to fly: good aircraft, extremely punctual, good service.

AIR WEAR: Our travel blazer. The fabric is wrinkle-free, so it's fantastic for traveling. And there's an extra pocket for a BlackBerry, which is my traveling companion.

FAVORITE PLACES TO STAY: I like hotels where you feel the local traditions, like the Okura hotel in Tokyo. In Milan, I recommend the Bulgari hotel, and in Florence, Hotel Lungarno, which belongs to the Ferragamo family.

VACATION SPOT: St. Moritz for sure, and not only to ski. I like to hike, and there are two beautiful golf courses.

BEST MEAL: In Milan, Da Giacomo and Al Porto serve the best frittura di pesce.

OLD FAVORITE: Gino on Lexington Avenue in New York. It reminds me of my days at Bloomingdale's in the late 1970s, when I'd go there for dinner with friends.

DON'T MISS: Lorenzi, a beautiful shop on Via Montenapoleone in Milan. They have all sorts of gadgets a man might want.