2 of 50
Amazon.com
Amazon.com
2
Top 50 rank: 2
Rank in Internet Services and Retailing: 2
(Previous rank: 2)
Overall score: 7.09
Ticker:AMZN

Why it's admired:
The e-commerce behemoth may be gobbling up brick and mortar businesses left and right, but Amazon.com's customer-centric culture and super-convenience has won the company millions of shoppers worldwide. And Amazon's ambitions show no signs of abating: it recently jumped into the art market, and has started producing video, music, and literary content. Revenues are impressive, but the Street is growing impatient for Amazon to post big profits. --E.F.

Headquarters:
Seattle, WA
Website: www.amazon.com
Nine key attributes of reputation
Industry rank
Innovation
2
People management
3
Use of corporate assets
6
Social responsibility
10
Quality of management
1
Financial soundness
3
Long-term investment
2
Quality of products/services
1
Global competitiveness
5
From the March 17, 2014, issue.

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The Most Admired list is the definitive report card on corporate reputations. Our survey partners at Hay Group started with about 1,400 companies: the Fortune 1,000—the 1,000 largest U.S. companies ranked by revenue and non-U.S. companies in Fortune’s Global 500 database with revenue of $10 billion or more... More
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