(FORTUNE Small Business) – So, these three comedians walk into a comedy club, right? one's got this gizmo he's developed that measures a standup comic's success by analyzing the sound patterns of recorded comedy performances. Noisy moments, such as applause (good), vs. quiet moments, like the sound of crickets (bad), are tabulated for a score that's called positive audience response (PAR). So if you're a comedy-club owner who can't tell whether your patrons are laughing, comedy consultant and "hillbilly programmer" Steve Royes, 44, will sell you Comedy Evaluator Pro software for $5.95 a month at comedyprosoftware.com. -- BILL BAROL