Raising a Glass
By David Whitford

(FORTUNE Small Business) – Billionaire booze baron Sidney Frank was en route to Vancouver for a heart valve replacement when he died on Jan. 11 at 86. "He was in great spirits," says longtime employee Sarah Zeiler. Somehow that's not surprising. On the night that FSB met him for dinner at his home (Drinks With, March 2004), he not only enjoyed a big rare steak, but washed it down with a Grey Goose cosmo and a shot of chilled Jägermeister and bragged about postponing retirement for ten more years. That was before he sold Grey Goose to Bacardi for $2 billion. In recent years Frank worked hard at giving away his money, mainly for academic scholarships. But he fed the product pipeline too. Look for two ultra-premium rollouts from Sidney Frank Importing this spring.