Halitron, Inc. Acquires www.PiecesInPlaces.com and PRD Holdings Inc. and Establishes the Fully Integrated Business Model
NEWTOWN, Conn., Feb. 10, 2016 /PRNewswire/ -- Halitron, Inc. (OTCPK: HAON), an equity holding company implementing a roll-up of sales, marketing, and manufacturing businesses, today is excited to announce the dual acquisition of a US Holding Company for a Mexican based factory, PRD Holdings Inc., as well as PiecesInPlaces, a leading direct marketing brand from Plastic Retail Displays, LLC.
PRD Holdings Inc. owns a number of factory investments in Mexico. These factories produce a wide array of products utilizing the base material in the print industry, as well as plastic based product lines. The 12,000 square foot main factory is located just a few miles over the border from San Diego, CA. The factory, along with 20 talented employees and very diverse equipment, is capable of producing over $20 million in annual sales at full capacity.
PiecesInPlaces is a brand that sells primarily vinyl file folders, pages, and pouches to the medical, dental, and manufacturing businesses. These products are used in the organization of paper documents and files that assists the user in efficiently and safely transporting important documents throughout an operational process. In an asset acquisition, Halitron, Inc. acquired the assets including a customer list totaling over 40,657 customers, the www.piecesinplaces.com web site, and digital artwork files utilized for print and email blast campaigns. Eliazar Valdez Rosales, General Manager of Plastic Retail Displays, LLC, commented, "We worked very hard to develop our brand working closely with strategic partners to market and manufacture a good quality product at an attractive price."
In the stock acquisition of PRD Holdings Inc., Halitron, Inc. acquired the corporation which includes equipment, raw material, finished goods and the know-how within a very talented management team and employee base to produce goods with high quality at low costs. Halitron, Inc. acquired the stock of PRD Holdings Inc. for $150,000. Halitron, Inc. also acquired the brand, PiecesInPlaces in an asset sale from Plastic Retail Displays, LLC, for an additional $27,895 and 4,016,469 in restricted common stock. With the acquisition of www.PiecesInPlaces.com, the Company will add an addition 35% gross profit margin by manufacturing the product it sells to the end user. Eliazar Valdez Rosales, General Manager of PRD Holdings Inc., commented, "We have been producing this product for such a long time and it makes perfect sense to combine front end sales with the backend manufacturing."
Halitron's CEO Bernard Findley expressed his reason for the acquisition, "PRD Holdings Inc. improves gross profits by over 35% with the acquisition. We are now vertically integrated and can operate at very attractive margins due to a number of key factors including low labor rates, NAFTA, and distribution costs."
Our new breakeven point on new customer acquisitions is about 1.03 orders, down from 1.9 as only a direct marketer, or $77.99 at an average of the current 77% gross profit level. Halitron's CEO Bernard Findley expressed his reason for the acquisition, "NDG Holdings Inc., a digital marketing acquisition from January 2015, will be able to grow the brand dramatically over the coming years. NDG Holdings maintains a strong analytical focus specifically on digital marketing which has a solid synergy with PiecesInPlaces."
PRD Holdings Inc. and PiecesInPlaces is the fourth and fifth acquisition since 2015 and Halitron, Inc. is on a run rate to generate over $10M in sales over the next three years including its current pipeline of acquisitions.
About Halitron, Inc.
Halitron, Inc. (OTC: HAON) is an equity holding company focused on acquiring sales, marketing, and manufacturing businesses, and rolling them into an efficient, low cost operating infrastructure. The Company is structured with two Strategic Business Units; Sales & Marketing Division and a Manufacturing Division. Management targets operating entities that can either benefit from current operating infrastructure or operate autonomously and offer an additional product or service to scale existing operations. For more information on Halitron, Inc. please visit www.halitroninc.com.
Sales & Marketing Division - Companies that have operations in traditional marketing services and branded sales opportunities. Current Equity Assets/Holdings:
Manufacturing Division - Companies that have operations in the manufacturing industry. Current Asset / Equity Holdings:
Safe Harbor Statement:
The information posted in this release may contain forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. You can identify these statements by use of the words "may," "will," "should," "plans," "expects," "anticipates," "continue," "estimate," "project," "intend," and similar expressions. Forward-looking statements involve risks and uncertainties that could cause actual results to differ materially from those projected or anticipated. These risks and uncertainties include, but are not limited to, general economic and business conditions, effects of continued geopolitical unrest and regional conflicts, competition, changes in technology and methods of marketing, delays in completing various engineering and manufacturing programs, changes in customer order patterns, changes in product mix, continued success in technological advances and delivering technological innovations, shortages in components, production delays due to performance quality issues with outsourced components, and various other factors beyond the Company's control.
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SOURCE Halitron, Inc.