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How to build the next Google
We asked the brightest minds in business how they do what they do – and how you can cash in on their advice in the year ahead.
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Joe Kraus
Joe Kraus
Co-founder and CEO, JotSpot
Get Bought by Google
I would say don't try. Trying to be acquisition bait is the surest way of not being acquired. If you try to build a company that is fully independent and has a successful business model, that is the way to increase your chances of being acquired. If you don't have options, buyers know it. I say that generically. You have to create options for yourself as an entrepreneur, and the way you create options is to create a stand-alone company.
 What do you think it will take in 2007 to succeed in business? E-mail the editors here.
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